Apricot

Trendy and Affordable Women’s Fashion

Travel the globe with Apricot, a fashion brand department that has transformed playful prints and accessible design into a worldwide phenomenon in just 16 years. From its humble beginnings in a single store started by Philip and Sophia, Apricot has expanded to over 1200 outlets globally while sustaining its creative and familial vibe. Drawing inspiration from nature, travel, and the dynamic city of London, Apricot crafts collections that narrate a story. Its aim is to offer effortless design, unique prints, and superior quality cherished by its customers.

Discover the latest styles from Apricot at Elphicks, now available in our Farnham department store. Known for its affordable, feminine fashion, Apricot blends contemporary design with easy-to-wear silhouettes, offering everything from boho-inspired dresses and floaty blouses to knitwear and everyday staples. Whether you’re refreshing your wardrobe or searching for a standout piece, Apricot delivers stylish, affordable clothing that’s perfect for every occasion.

Located in the heart of Farnham town centre, Elphicks proudly stocks Apricot as part of our curated womenswear department. With designs that transition effortlessly from day to night, Apricot is ideal for those seeking fashionable yet budget-friendly options. Visit us in-store to explore the collection and enjoy affordable style in Surrey.

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Enter the realm of Apricot, a rising star in the ladies’ fashion industry. With a commitment to making the latest trends accessible to all, Apricot is reshaping the landscape of style. Emanate individuality and sophistication with Apricot. Elphicks Sales Advisors stand ready to assist with any brand-specific queries in-store to enhance your shopping experience.